Find Your Baseline: Where Business, Technology & Personal Growth Converge

At Baseline, we explore the essential building blocks for success—combining smart tech insights, innovative business strategies, and practical mindset tips to help you thrive in a changing world.

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Our latest news and insights.

Oracle Makes Bid to Streamline Data Auditing

Oracle has released an audit management tool company officials say will help address both regulatory compliance issues and the so-called insider threat facing enterprises. Organizations can use Oracle Audit Vault

Sun Beefs Up NetBeans

SAN FRANCISCO—Sun Microsystems and the NetBeans community will announce the availability of the NetBeans 6.0 Integrated Development Environment Preview release at the company’s NetBeans Day prelude to its annual JavaOne

The State of Ubuntu 7.04 Is Strong

With companies and individuals everywhere failing to find the wow in Windows Vista, Apple’s OS X riding iPod sales and snarky commercials to steady growth, and long-time Microsoft partner Dell

I.T. Cost Containment: 5 Best Practices

For many companies, the budgeting season is coming up fast. Two-thousand-and-seven has already taken shape, and the finance department is reminding managers that their forecasts for 2008 are due in

IPv6: Ready or Not

Way to go, vendors of low-end routers and intrusion detection and prevention systems—you’re a stumbling block on Bechtel’s path to the next-generation Internet. “We’re doing [both IPv4 and the next-generation

IT Worker Confidence a Mixed Bag

Are IT workers confident about the economy, their jobs and finances? It depends who you ask. New York-based Hudson Talent Management, a recruiting firm, reported May 2 that confidence among

Intel Plans Push into Mobility, Emerging Markets

At a gathering of analysts in New York, the world’s largest chip maker unveiled plans to use its 45-nm technology to enter new markets, while increasing the number of processors

AMD Hosts Preemptive Lunch Before Intel Launch

AMD made a strong preemptive statement on May 2, hosting a press and analyst luncheon to hype the company’s strengths in mobile processing compared to the upcoming Intel mobile chip

Baseline is an independent publication focused on the intersection of business and technology, with a unique twist: we also dive into the personal foundation—the “baseline”—that drives success.

Here, you’ll find articles on cutting-edge tech trends, strategic leadership, and game-changing ideas, alongside insights into productivity, mindset, and the habits that set top performers apart. By addressing both external innovation and internal growth, Baseline helps you stay ahead of the curve in every aspect of your professional journey.