Author: John McCormick

Port Security: Required Reading

Here are links to key reports, white papers and other research on homeland security and how marine terminals play a key role. Brookings Institution: “Protecting

Worldspan: Up, Up and Away

In 1996, the management of Worldspan was faced with a critical decision. Of the big three U.S.-based computerized travel reservations companies, Worldspan was a dust-eating

Delta’s Last Stand

For Delta Air Lines, its best customers are its worst nightmare. Take Robert Leaf. The small-business owner likes to provide great customer service. In fact,

Roadblock: The Customer

Airlines, railroads, grocery stores and hotels racing to deploy self-service check-in devices have discovered two things: First, it’s a lot cheaper to install a $10,000

Software Suppliers At a Loss

Consecutive quarterly losses for several major software companies now stretch back two, three, and—in some rare cases—six or seven years. The result: Large, medium and

Prada: The Science Of Desire

When you’re selling a $500 scarf, the scarf is the last thing you sell. First, you persuade the customer your products are worth that kind

Roadblock: When Technology Is Ignored

THE OBSTACLE: Salespeople are not using the tools they’re given. Prada spent millions of dollars creating a new type of handheld terminal, implementing new technologies