Economy to Curb Growth at Phone Companies - Less Revenue Per User (
Page 2 of 2 )
LESS REVENUE PER USER
Wall Street expects an increasing portion of wireless subscriber
growth in the first quarter to come from people who pay for calls in
advance, who tend to be more fickle than post-paid subscribers, who are
locked into monthly bills.
Some prepaid users also have poor credit, which can disqualify them
from monthly plans. But with 85 percent of U.S. consumers already
owning cell phones -- many of them on one- or two-year contracts --
prepaid is where the growth lies.
"It was noticeable last quarter and it's going to be more noticeable
this quarter," said JPMorgan analyst Jonathan Chaplin, referring to the
prepaid trend.
A weaker economy may also make it hard for wireless providers to
make up some of the growth shortfall with second subscriptions, like
data cards for laptops. And even monthly subscribers may try to lower
their bills, for example moving to $59 monthly plans from $79 plans.
"I don't expect customers to give up their wireless phone because of
the economy but perhaps not spend as much on a monthly basis as they
once did," said Stanford Group analyst Michael Nelson.
The outlook is worse in the wireline segment, as more consumers are
expected to switch to cable service providers' "bundled" packages of
video, Internet and phone.
Housing foreclosures and job cuts may accelerate the trend of people disconnecting their home phones.
Consumer wireline accounts for around a quarter of revenue at
AT&T and Verizon. With each wireline cancellation, these companies
also lose an opportunity to sell higher-margin services like high-speed
Internet and video.
Bear Stearns' McCormack forecast a 5.2 percent fall in residential
primary line losses at AT&T, and an 8.3 percent fall at Verizon.
Sanford Bernstein analyst Craig Moffett said he thought the situation
was worse for Verizon than for AT&T, but wireline losses are likely
to hurt both in the long run.
Janco's Jaegers said Denver-based Qwest Communications International Inc (Q.N: Quote, Profile, Research)
may be particularly vulnerable since it operates in areas with high
foreclosure rates. She sees Qwest's residential line losses increasing
to around 10 percent.
Increasing bankruptcies and slower economic activity could hit corporate customers too, analysts said.
"There's going to be a lot of focus on the enterprise telecom
business. A lot of people are waiting for that piece to be impacted by
the economy," said Bear Stearns' McCormack.
(Editing by Gerald E. McCormick)
© Thomson Reuters 2008 All rights reserved