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Bank of America now stretches from the West Coast to the Gulf Coast to the East Coast. But its information systems don’t. Even five years after combining with Southern banking giant NationsBank for $67 billion, customers still can’t easily transfer money between accounts from the bank’s East and West Coast
In October and early November, ErnyleeChamlee monitored fire officials moment by moment, as they called in air tankers, trucks and manpower to fight wildfires raging in Southern California–from her desktop computer in Sacramento. Chamlee is staff chief of operations, command and control for the California Department of Forestry and Fire
Toymaker Little Tikes always got new products onto store shelves. But many weren’t ending up under the Christmas tree. Earlier prototyping changed that. Matt Smith got an introduction to performing under pressure in October. The University of Toledo engineering student, working with The Little Tikes toy company in a cooperative-learning
They know what they want. They’ll pay to get it. The secret of how one airplane service profits by catering to the needs, wants and whims of a well-heeled clientele. When billionaire investor Warren Buffett sinks into a plush leather chair aboard his privately chartered NetJets flight, he counts on
Tuesday, Nov. 2, 2004—3 a.m. PSTThe final Democratic Party pre-election poll is in. The eVote projection shows President Bush ahead of former Vermont Governor Howard Dean with the backing of 47% of likely voters, to Dean’s 40%. Surprising third-party candidate Jeffrey B. Swartz, the former chief executive of socially conscious
Direct marketers have long reckoned with cleaning dirty databases loaded with duplicate names, misspelled addresses and other shortcomings. Today, companies in more diverse industries—from technology to manufacturing—are jumping on the information-quality bandwagon to get the most out of managing customer relations and other projects relying on lots of data.RSA Security,
Internet campaigning is a bipartisan issue. While Howard Dean is setting the pace online in his quest for the Democratic nomination, Republicans are also active at the electronic grass roots. But the most influential conservative sites are driven more by issues and the party itself than by individual candidates. One
In 2001, Mena Trott couldn’t find any software she liked to use for her online journal. She complained to her husband, Ben, that the available tools didn’t offer enough control over comments or archiving, for instance. So Ben, a software developer, built a program that gave Mena everything she was
The Dean presidential campaign has demonstrated how effective weblogs can be for communicating quickly and directly with an audience and for creating online communities of like-minded people. But as Dr Pepper/Seven Up found out when it launched its “Raging Cow” milk beverage with a blog, some weblog campaigns can meet
Obstacle:Television ads, promotional events, the Internet and Web sites are all staples of modern election campaigns—and of product marketing. But tightly scripted, gaffe-phobic campaign managers are learning that effective online efforts—in which managers, staffers and volunteers operate with some degree of autonomy—require some changes in routine. Political and product-marketing pros