Editorial Mission

Baseline, published by QuinStreet, is dedicated to helping business and technology managers and executives work together to achieve their business and IT goals, improve the ROI on their technology investments, and, ultimately, have a positive impact on business performance and the bottom line.

The website provides a community in which managers and executives—whether in IT or a line of business—share their experiences on the front lines of enterprise technology. Their real-life IT implementations and knowledgeable business advice help their peers in other enterprises use technology to achieve organizational objectives.

Baselinemag.com provides valuable information on key technology and business trends—such as cloud computing, big data and analytics, mobility and social media—that drive business success. It also includes case studies written by IT and business leaders, how-to articles, research reports, insightful columns and blogs, news and career guidance.

Our tablet site (t.Baselinemag.com) includes popular stories from the website in a format designed for tablet use.

Our mobile site (m.Baselinemag.com), which is designed specifically for on-the-go business executives, features content from the website with links to the full stories.

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