Category: News

The dot-com bust is officially over and forgotten. Creative uses of the Internet propelled the winners of the 2005 Baseline ROI Leadership Awards—and the returns

BASELINE ONLINE Calculating Costs of Integrating All Your Customer Data (p.37)Dowload our Premium Project Planner to calculate how much it will cost your company to

ChoicePoint collects, processes and analyzes data using tools that run mostly on a combination of IBM mainframes and Hewlett-Packard and Sun servers. Application Product Supplier

Usually, 3Com ends up locking horns with just one massive moose of a competitor (hint: Its name begins with C and ends with O). When

If it lacks a cutting-edge technology, Cisco often waits until the category starts to hit maturity—then swoops in and sinks its talons into an innovative

Never mind the conference room: Symbol takes wireless networking into the field. Its bailiwick is selling wireless devices—like handheld Windows-based terminals and bar-code scanners—tailored for

What can a textile manufacturer that still wants to make fabric in America claim as its competitive advantage? If you’re W.L. Gore & Associates of

Project No 3Project SummaryTechnology: Web-based software that provides employees, customers or partners access to business information.Goals: Deliver data to key audiences faster; standardize templates to