Britney Spears, Playboy and Disney in the Same Digital Bed
Who knew Disney and Playboy had something in common besides Britney Spears? Within the past month these purveyors of nice and naughty, respectively, both signed
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Who knew Disney and Playboy had something in common besides Britney Spears? Within the past month these purveyors of nice and naughty, respectively, both signed
Smart phones are becoming a key communications, collaboration and customer-relationship tool for many organizations. The choices abound, and IT managers must carefully consider business requirements
Hanging on the wall in the fabrication shop at Santa Cruz Bicycles is a frame that represents the company’s greatest success—and its greatest problem. Originally
Proving the value of IT is always tricky. You invest thousands—if not millions—of dollars in hopes of creating greater efficiencies that reduce cost or opening
In-store Experience For consumers, there’s nothing more frustrating than being told a store has 10 of the latest 1080-dpi HDTVs, only to discover on arrival
Virtual Shopping For the first few years e-commerce was taking hold, it was challenging for sites to get close to delivering the in-store experience online.
Cash Alternatives Retail payment technologies are undergoing radical change, as small fobs dangle off key chains to pay for everything from gas and tolls to
Mobile Marketing Picture this: A photography lover is taking her latest acquisition-a black-and-white Ansel Adams landscape-to a gallery for framing. After negotiating the price, she
Ever since Richard Sears sent his first direct-mail ad for watches and jewelry in 1888, retailers have been remotely targeting consumers in numerous ways. Today’s