Business Intelligence

Relief Agency Puts Data to Work After Typhoon The International Organization for Migration used analytics to target resources after a super-typhoon slammed into the Philippines, causing enormous devastation.
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Securities Firm Adopts a Blended Data Approach Rosenblatt Securities turns to a blended data approach to push the envelope on data collection and information delivery, significantly improving performance.
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CEOs Want Strong Metrics on Marketing Activities CEOs want marketing activities to be continuously measured and decision making to be based on metrics, so they can identify channels that convert the most sales.
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Taking a Skillful Approach fo Data Science IT executives must prepare for a massive shift away from the role of enterprise infrastructure guardians (a trend driven by the cloud) and toward data science.
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Business Intelligence Tool Streamlines Operations A business intelligence system at Ohio's Columbus Zoo and Aquarium improved data management, streamlined operations and increased data-driven decision making.
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Predictive Analytics Helps Vodafone Ring Up Sales The European telecom provider turns to a predictive analytics solution to improve its forecasting capabilities, predict customer behavior and boost performance.
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Rationalizing the Sometimes Irrational Customer Consumers can make emotional buying decisions, but analytics can help businesses better understand, and even predict, seemingly irrational customer behavior.
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Analytics Gives Lytro a Clear Business Picture The camera maker requires integrated, end-to-end planning capabilities, so it turned to a financial analytics tool to create streamlined, efficient workflows.
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Big Data's Promise: A Competitive Advantage If your technology organization isn't already fully immersed in big data tool deployment, your company may fall behind your competitors. A significant share of enterprises are now investing in big data analytics, business intelligence (BI) tools,...
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Ten Things You Should Know About Big Data With the digital universe more than doubling every two years, by the year 2020, IT professionals will be responsible for an overwhelming amount of information, according to EMC's seventh annual "Digital Universe" research report. So how much are we...
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