Find Your Baseline: Where Business, Technology & Personal Growth Converge

At Baseline, we explore the essential building blocks for success—combining smart tech insights, innovative business strategies, and practical mindset tips to help you thrive in a changing world.

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SSOs Reduce HR Process Costs, Research Shows

Shared Services Organizations can help HR organizations reduce process costs by up to 80 percent, while generating similar improvements in internal customer satisfaction, productivity and quality, according to the 2006

Rollins Out; Michael Dell Returns as CEO

Dell, which has watched as rival Hewlett-Packard has drained away its once dominant market share, announced late on Jan. 31 that its namesake founder will return as the company’s CEO.

TomTom Pulls Windows Malware into Autos

The long-running joke about cars breaking down and getting infected by viruses if they ran on Microsoft software appears to have grown closer to reality, as navigation device maker TomTom

December 2006 Online Extras

BASELINE ONLINE The 30 Most Important IT Trends for 2007 Thousands of IT executives contributed to a year’s worth of data that reveals the direction of the industry. 3 Tips

November 2006 Online Extras

BASELINE ONLINE Primer: E-Discovery What is e-discovery and why should you care? Calculater: The ROI on Business Intelligence Software Figure the return on your company’s business intelligence software investment. 3

IBM Researchers Predict More Vulnerabilities in ’07

New research indicates that enterprises will continue to grapple with long lists of dangerous software vulnerabilities during 2007, with experts at IBM predicting continued growth in the number of flaws

Changes to Office UI ‘Far from Done’

While Windows Vista and Office 2007 officially hit the streets today after years of development, Microsoft is far from done with innovating and changing the new user interface in the

Baseline is an independent publication focused on the intersection of business and technology, with a unique twist: we also dive into the personal foundation—the “baseline”—that drives success.

Here, you’ll find articles on cutting-edge tech trends, strategic leadership, and game-changing ideas, alongside insights into productivity, mindset, and the habits that set top performers apart. By addressing both external innovation and internal growth, Baseline helps you stay ahead of the curve in every aspect of your professional journey.