Disruptive Tech Poses a Do-or-Die Challenge

By Dennis McCafferty
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    Disruptive Tech Poses a Do-or-Die Challenge

    Disruptive Tech Poses a Do-or-Die Challenge

    Many IT and business leaders believe their company has a strong competitive advantage, but they are concerned that new disruptive tech will threaten that edge.

While a significant number of both IT and business decision-makers believe their company has secured a strong competitive advantage within their industry, they express caution about the likelihood of new disruptive tech radically changing this equation, according to a recent survey from Juniper Networks. The resulting report, "Will Your Company Survive the Next Big Disruption? IT as the Great Enabler," indicates that organizations would better position themselves for disruptive IT by elevating the tech-savvy quality of their C-suite. Most IT decision-makers, in fact, said the C-suite doesn't view the network as a vital component of company success. There's definitely a greater "need for speed" too, as many survey respondents said it takes a year or longer to develop and support an improved product or service. And business leaders admitted that they've circumvented IT to push through needed initiatives. "Business is changing fast," according to the report. "Even companies that believe they have a competitive edge today are at risk of falling behind. … Leadership is preoccupied with growing the customer base, keeping costs down, profitability and growth. At a time when disruptive products and services are the name of the game, it's become clear that doing 'enough' with your technology investment simply isn't enough to survive. … To remain relevant in the future, companies need to address impending disruption by rethinking their approach to IT for ongoing innovation." Much of the survey compares perspectives of IT and business decision-makers on these topics, and we've included a number of those findings. More than 2,700 global IT and business decision-makers took part in the research.

This article was originally published on 2016-07-19
Dennis McCafferty is a freelance writer for Baseline Magazine.
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