Enterprise Apps Head to the Cloud

By Dennis McCafferty
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    Mobile device management: 52%, CRM and contact centers: 49%, Business analytics/big data: 42%, Marketing/sales: 41%, ERP/SCM: 35%

Organizations are generally taking a two-pronged approach to deploying enterprise apps, according to a recent survey from QuinStreet Enterprise (the parent company of Baseline): Applications that involve relatively new developments in technology—such as mobile device management (MDM) and big data analytics—are more likely to get leveraged through the cloud, but those considered traditional technologies—such as risk management/compliance and finance/accounting apps—are much less likely to be stored in the cloud. The accompanying report, “2015 Enterprise Applications Outlook: To SaaS or Not to SaaS,” indicates that IT professionals may be reluctant to migrate certain applications to the cloud because of concerns about security, privacy and data control. However, many benefits of the cloud are too great to ignore. Also, because the “new” apps don’t contain the same volume of historic data as older ones (reducing the complexity of migrations), organizations are more willing to start from scratch by launching them in the cloud. “The SaaS model appeals to enterprise application users because it means lower infrastructure costs and more rapid application deployments, and it removes the burden of managing, updating and patching applications,” according to the report. 314 IT and business professionals took part in the research. There was also a Google+ editorial hangout on enterprise apps.

This article was originally published on 2015-02-10
Dennis McCafferty is a freelance writer for Baseline Magazine.
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