Roadway Corporation Base Case

Headquarters: 1077 Gorge Blvd., Akron, OH 44309-0471

Phone: (330) 384-1717

Business: Less-than-truckload freight hauling in North America makes up 87% of revenues; the rest comes from recently acquired regional trucking companies

Chief Information Officer: Robert W. Obee

2001 Financials: Revenue, $2.79 billion; net income, $30.8 million; revenue per ton, $374.37

Challenges: Win market share in a consolidating industry; increase understanding of costs; improve pricing; identify and focus on profitable customers

Baseline Goals:

  • Raise operating margins from 2.1% in 2001 to exceed 1997 baseline of 2.3%
  • Increase revenue per ton from $374.37 in 2001 and 1997 baseline of $323.62
  • Reduce claims paid for lost or damaged shipments by tens of millions of dollars a year
  • Reduce fixed costs to less than 25% of total costs