Companies Can't Take Control of Big Data

By Dennis McCafferty
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    62% of executives feel that big data will be "very important" to business in 2014.

Organizations believe that big data will be "very important" to business in 2014, but they acknowledge that they're struggling to take command of this technology, according to a recently released survey from CompTIA. The volume of data doubles about every two years, according to industry research, and worldwide IT spending for data-related needs will amount to $34 billion this year. Unfortunately, enterprise executives say they're simply not getting enough value for their investments in big data because it's difficult to analyze all the information in real time, much less convert findings into actionable intelligence, according to survey results. In addition, there's so much data out there that the business-benefiting potential of far too much of that data remains unfulfilled. The good news: This presents opportunities for IT professionals, as data architects now command an average salary of nearly $114,500, and business intelligence specialists are making close to $102,000. CompTIA is a nonprofit trade, education, certification and advocacy association serving the IT community. An estimated 500 U.S. IT and business executives took part in the research.

This article was originally published on 2013-10-01
Dennis McCafferty is a freelance writer for Baseline Magazine.
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