![]() |
||||||||
|
||||||||
|
Xerox Softens Image in Brand Overhaul Xerox launched a multimillion dollar brand overhaul, aiming to cement its image as a technology and services provider and finally shed the notion that it simply makes copiers. InterContinental Hotels Cultivates Customer Web Community to Improve Business The world's largest hotel company, InterContinental, is using a private online community to tap into the needs and desires of its most lucrative customers. How Web Services Increase Accessibility Miami-Dade County used XML-based Web services to make its call center more responsive to citizens--and data more accessible to government departments. Getting Out of the In-Box Before deploying an on-demand system, ResortCom's Alex Marxer had to realign the company's business processes. 5 Tips for Deploying On-Demand CRM What challenges do organizations face when they adopt a hosted customer relationship management service? Five managers who've cut their teeth on CRM offer their advice. Software as a Service: Handling Customers, Hands-Free Start with your sales operation. Add fast-deploying applications. Then drop the maintenance costs. Could this be a recipe for the end of software as we know it? A Banker's $500,000 Lesson in CRM Why Citizens National Bank threw out Siebel in favor of Intuit's QuickBase. Salesforce.com: When On-Demand Goes Off A year ago, the hosted customer relationship management software provider wanted to expand its services. First, it had to bring its own technology infrastructure up to speed. Customer Self-Service: US Airways Eliminates Customer Drag The struggling airline business sees the merger of US Airways and America West fueled by enhanced customer-service technology as a strategy for revenue growth. EchoStar: Talk to the Robot The satellite TV provider hopes to trim costs and catch up to its rival, DirecTV with an automated phone system. SAP Fights Off Oracle in CRM Market SAP was the top vendor in the category with about 26% of the market in 2005, but Oracle is closing in after its purchase of Siebel. UPS Bolsters International Services New services include customized shipping and expanded access to the company's import/export brokerage services from more countries. World Changers Church: Know Thy Customer Megachurches like the 25,000-member World Changers of Atlanta can teach corporations the true meaning of customer relationship management. How? They can look at their data and identify members, determine who could be volunteering more, contribute how much Planner: Calculating Costs of a Multimedia Conference Hall Setting up a cutting-edge multimedia conference hall can help fire up your company's sales force. Download the tool to see how much it would cost your company. Celgene Voice Recognition Helps Manage Medical Risks The drug maker's best-seller has some nasty side effects. A voice recognition system helps patients, doctors and pharmacists manage the risk. Evangelicals' Lead in Technology Evangelicals have a history of adopting new tools to accomplish their mission. Software That Binds, And Converts, And Retains Technology is not only helping churches track membership and retention rates, but in some cases it's helping convert visitors into congregants. Creating Touch Points to Keep Members Involved By mining caller data, Churches can create & touch points,& or instances when a customer interacts with the organization. Megachurch Player Roster Creflo Dollar is the most visible presence in what has become a technology-driven organization. Gotcha! Customer Relationship Management Customization Building your own customer relationship management software is fraught with pitfalls. |
||||||||