Business events?transactions, sales, utilizationspikes?happen in an instant and often disappear just as quickly. Making senseof those events, as well as turning them into timely, actionable businessintelligence is the challenge of business process management (BPM).
AptSoft software roots out cause-and-effect relationships inthe myriad business events occurring in milliseconds across most enterprises.The tool, designed for use by business analysts rather than IT administrators,identifies patterns and can initiate action when a trend emerges.
?[AptSoft] really elevates event processing at the businesslevel,? says Sandy Carter vice president for SOA and WebSphere marketing, strategyand channels at
For an e-commerce vendor, that might mean scouring customeractivity to ferret out fraud or reduce the incidence of dropped shopping carts.In health care, the tools could be used to scour a variety of medical softwareapplications to provide users with suggestions for healthier living. Fleetmanagers could make split-second decisions to deal with lost products anddelayed shipments. And even in the in the massive multiplayer online gameindustry, the even recognition could root out unscrupulous activity buried intens of thousands of game movements per second.
?We provide the ability for line-of-business users to definebusiness events that are actionable, define the correlation of patterns andthen to define actions they want to take place as a result,? says FrankChisholm, former
?The excitement we share with
For now that interface gives business analysts a way todetect, correlate, discover patterns and take action based on their owndefinitions. But Chisholm didn?t rule out the future development ofindustry-specific templates that would let users find trends and anomalieswithout having to touch every metric.
AptSoft products will become part of the
The integration with the
AptSoft has 19 customers mostly in the