Baseline Issue August 2008

FEATURES

The Power of Green
It?s not easy for businesses to ?green up? their IT operations, but CIOs have a broad array of tools they can leverage to save the Earth?and corporate resources.

Bringing Innovation to Insurance
Can insurance companies be innovators? In the case of the New York Life Insurance Co., the answer is a resounding ?yes.?


JOB SITE

Ski Resort Gets a Lift From Business Intellegence
With 13 diverse business lines, Blue Mountain Resorts needed a business intelligence and financial performance management system that could meet their needs.


TOPLINE

To Kill or Not To Kill a Project?
Is killing an IT project a waste of efforts already exerted? Or is it an evolution of mature information technology practices?

Document and Records Management Still Lags
Though the document and record management fields have penetrated the market,  many organizations plan to invest in new systems or expand their current systems.


BASELINE 500

Del Monte Gets Social
Aiming to use social networking as a marketing tool and a way to get closer to its customers, Del Monte has introduced two customer communities.


TECHKNOW

Virtualization Is the New Clustering
As IT shops gain expertise in virtualized applications, they can also get a better handle on load balancing and availability issues.


WORKBOOK

Business Technology Governance
Articulating a strategic vision about the role of business technology is a significant element of strategic governance.


OPINION

STARTING POINT
Eileen Feretic: Learning the business of being social.

TECH TRACK
Michael Vizard: IT budgets reflect the overall business.

OUTLOOK
Jack Santos: What does the economic situation mean for IT?

STORMINATOR
David Strom: 10 rules for successful telecommuting.