Professionals Are Swamped With Spam Texts

Professionals Are Swamped With Spam Texts

Professionals Are Swamped With Spam Texts

Mass Communications
72% of Americans use a mobile phone to send and receive text messages.

With well over half the population texting on their mobile devices, you can understand why spammers are having a field day. Yes, these would be the same pests who flood your email inbox with offers for cheap loans, drugs and other unsavory propositions. What's a busy professional to do? Apparently, quite a few are doing exactly the wrong thing, such as clicking on the link included with the spam texts. And, if you reply with a plea to "STOP," that's about as effective as when you begged that bully in middle school to stop picking on you. On the positive side, most U.S. mobile operators provide a way to report spam, and you can text 7726 (SPAM) to stop it for good. "With the rising popularity of text messaging, U.S. consumers of all ages are susceptible to receiving unwanted text messages," said Neil Cook, CTO of Cloudmark. "There is a tremendous opportunity to help consumers learn how to effectively combat spam and utilize the resources their mobile providers offer." An estimated 2,475 American adults took part in the research, which was conducted by Harris Interactive on behalf of Cloudmark.

Dennis McCafferty is a freelance writer for Baseline Magazine.
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