Mobile Strategies Are Still a Work in Progress

Mobile Strategies Are Still a Work in Progress

Mobile Strategies Are Still a Work in Progress

Mass Appeal  95% of organizations have employees who use personal mobile devices and apps for work.

By now, the bring-your-own-device (BYOD) movement is obviously nothing new. In fact, a recent survey from Progress Software reveals that an overwhelming majority of organizations allow—or at least tolerate—their employees' use of personal devices at work. However, though the concept is emerging as a mainstream trend, best practices remain very much a work in progress. For example, a significant number of organizations are playing catch-up with respect to developing formal mobility policies. And there are still concerns about both the security risks and costs of deploying a broad mobility strategy—not to mention issues that are based on whether existing traditional software-driven capabilities can make the transition. Results clearly indicate that a notable number of companies are turning to mobility to communicate with both employees and customers, and this trend is likely to increase for the indefinite future. An estimated 600 senior business decision-makers worldwide took part in the research.

Dennis McCafferty is a freelance writer for Baseline Magazine.
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