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How IT Aligns With Business and User Needs

By Dennis McCafferty  |  Posted 2015-05-19
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    How IT Aligns With Business and User Needs

    How IT Aligns With Business and User Needs

    By Dennis McCafferty

The majority of technology professionals say they're increasingly aligning to their organization's business goals, according to a recent survey from PMG. The resulting "2015 PMG Benchmark IT and the UX" study indicates that business leaders are starting to understand IT's objectives. Meanwhile, the technology organization is taking a proactive role in improving the user experience (UX), in part by conducting employee surveys and observing how users work with apps. "Investing in and deploying easy-to-use technology is not only beneficial to the user, it's ultimately valuable to IT," says Joe LeCompte, principal of PMG. "When business users feel empowered, IT suddenly has more time to focus on strategic objectives that enhance the organization as a whole. This positions IT to become more of a collaborative partner." There's still plenty of room to grow in that area, however, as IT employees say they're still more often perceived as service providers rather than strategic partners. Nearly 250 North American IT professionals took part in the research.

Dennis McCafferty is a freelance writer for Baseline Magazine.
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