Salesforce.com and Google Crank Up Office Application Market

Salesforce for Google Apps will provide closer integration between Google Apps and the on-demand customer relationship management applications.

Salesforce.com and Google have extended their ongoing relationship to enable tighter integration between Google Apps and Salesforce on-demand customer relationship management software. The new online service, called Salesforce for Google Apps, allows current Salesforce customers to directly work with the Gmail, Google Talk, Google Calendar, and the Google Docs spreadsheet, presentations and word processing applications from within the Salesforce.com platform.

Salesforce.com’s 1 million paying subscribers will gain immediate access to Salesforce for Google Apps free of charge, company officials said. The millions of current Google Apps customers will also be able to access Salesforce for Google Apps, opening up a huge new market for Salesforce.com. This summer, Salesforce.com will release a related product called Salesforce for Google Apps Supported, which provides telephone end-user support, unified billing and provisioning, enhanced platform APIs, additional third-party applications, and what it calls “advanced Google Apps functionality.” This product will cost $10 per user per month.

Salesforce for Google Apps is not just a hot button interface between Salesforce and Google apps, but an integrated product jointly developed by Salesforce and Google, company officials said.

Read the full article at eWEEK.