PMI: Player Roster

By Baselinemag  |  Posted 2005-02-01 Print this article Print

Andre Calantzopoulos and team fight to stem the "illegal supply chain."

Andre Calantzopoulos,
President & Chief Executive Officer
Has spent the bulk of his career at Philip Morris working in Eastern Europe, where many smuggled cigarettes begin a circuitous journey back into the hands of European customers. He claims the settlement with the European Union demonstrates Philip Morris International's commitment to reduce cigarette smuggling and counterfeiting. PMI and the EU must work together, he says, to stem "the illegal supply chain" that threatens legitimate companies and undermines government policy.

Gregory Prager
Manager, Business Development and Communications
He combats smuggling of Philip Morris cigarettes across Europe and internationally. Prager works with a team of business and information-technology leaders within the company to evaluate the merits of Radio Frequency Identification and other information systems to better monitor cigarettes internationally.

Jack Holleran
Senior Vice President, Compliance and Brand Integrity, Philip Morris USA
Holleran is the U.S. division's point man on cigarette smuggling and counterfeiting. He says the company has long fought an uphill battle against the illicit trade of its products and admits it needs to implement technology, including RFID-based systems, to better track and trace cigarettes.

Louis Camilleri
Chairman and Chief Executive Officer, Altria
Rather than face allegations that Philip Morris colluded with smugglers to get its cigarettes into European markets, the head of PMI's parent company swallowed hard and signed off on an anti-smuggling agreement with the EU that resulted in a pre-tax charge of $250 million this year.


Ian Walton-George
Head, Customs Unit
European Anti-Fraud Office
Walton-George's customs officers have confiscated 4.1 billion cigarettes annually over the past six years at ports and borders across Europe. He says there's been little improvement in the way manufacturers collect and share data on their supply chains.

Michaele Schreyer
Budget Commissioner
European Union
She led the EU's litigation against PMI and other large cigarette manufacturers, claiming that EU nations continue to lose billions of dollars in taxes and duties each year to cigarette smugglers.

John Thorpe
Former Managing Director, Product Security Division
Thorpe's firm, which develops security inks for packaging, tested its system at Philip Morris operations in the U.S. and Switzerland. But the system has yet to be implemented in either location, leading Thorpe to believe Philip Morris isn't serious about investing in tracing technology.

Amar Singh
Vice President, Global RFID and Business Development, SAP
Cigarette makers are interested in tracking and tracing products with RFID, he says. But consumer packaged goods manufacturers may hold off until prices drop.

Joe Green
Senior Special Agent
U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives
Green and his team seized more than 215,000 cartons of smuggled cigarettes at New York's Kennedy Airport in less than two weeks last year. The18-year ATF veteran says manufacturers, such as Philip Morris, and law enforcement officials need better tools to track supply chains.


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