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Fast Food Fails Digital Networking Test
By Larry Barrett

  Table of Contents:
  1. Fast Food Fails Digital Networking Test
  2. ' INTO THE FRYER'
  3. ' THE SPECIAL SAUCE '
  4. ' TURNS AND RETURNS'
  5. ' FOOD, FOLKS AND FORECASTING'
  6. ' MCDONALD'
  7. ' MCDONALD'
  8. ' BASE TECHNOLOGIES'


McDonald's planned to spend $1 billion over five years to tie all its operations in to a real-time digital network, but the project failed before it even got off the ground.

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Fast Food Fails Digital Networking Test - ' BASE TECHNOLOGIES'


( Page 8 of 8 )


BASE TECHNOLOGIES


McDonald's "Innovate" project attempted to create a real-time view of the restaurant chain's business using mostly packaged software.

Innovate applications and infrastructure
Application, ServiceProduct UsedSupplier
Application serverOracle 11iOracle
Enterprise resource
planning system
Oracle 11i, FinancialsOracle
Business intelligence/
analysis
Oracle 11i Business IntelligenceOracle
Sales performance/
data warehouse
Oracle 9iOracle
Wide area network routersNACisco Systems
Application serversSun Fire enterprise serversSun Microsystems
StorageNAEMC
Corporate software systems
Application, ServiceProduct UsedSupplier
AccountingGeneral ledger system based on CICS and DB2IBM, McDonald's in-house custom development
International operations accounting
and management
SunSystems, other in-house and commercial AS/400 applicationsSystems Union Group (UK) with custom in-house and contractor development
PayrollLawson PayrollLawson Software
Human resources self-serviceAuthoria HR Authoria
Customer-relationship managementPowerCenterAstute Solutions
Corporate data warehouseOracle 8, Oracle 9i, DB2, Visual WarehouseOracle, IBM
Supplier procurement networkEFS NetworkEFS Network
E-commerce softwareGentran:ServerSterling Commerce
Point of sale/restaurant
management software
PC POS with in-store processorCustom in-house (U.S.) server development
Point of sale (non-U.S.)NewPOSeMac Digital
Operating Systems
IBM AIX and OS/400, SCO Unix, Caldera OpenDesktop (Linux), Microsoft MS-DOS, Sun Solaris
SOURCES: Baseline research, vendor reports


 
 
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