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How Google Works
By David F. Carr
2006-07-06
Article Views: 79595
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How Google Works - 'ZIFFPAGE TITLEGoogle' (
Page 10 of 10 ) Base Case">
Google Base Case
Headquarters: 1600 Amphitheatre Pkwy., Mountain View, CA 94043
Phone: (650) 253-0000
Business: Web search and supporting information products
Chief Information Officer: Douglas Merrill, vice president, engineering, and senior director of information systems
2005 Financials: $6 billion revenue; $1.46 billion net profit.
Challenge: Deliver technologies to organize the world's information and make it universally accessible and useful.
Baseline Goals:
Build the systems and infrastructure to support a global, $100 billion company.
Expand data center infrastructure, which, as measured by the property and equipment, more than doubled, from $379 million in 2004 to $962 million last year.
Maintain high productivity as measured by revenue per employee, which ranged from $1.38 million to $1.55 million in 2005.
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