Top SMB IT Purchasing

By Lawrence Walsh  |  Posted 2007-11-02 Email Print this article Print
 
 
 
 
 
 
 

Companies with under 1,000 employees spent nearly $200 billion on IT goods and services in 2007, and are rapidly adopting technology previously reserved for enterprises to grow their businesses.

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Top SMB IT Purchasing Criteria

According to the survey, the total cost and long-term value (scalability and integration) are the chief criteria for purchasing IT products and services.

Total Cost of Ownership76%
Scalability69%
Future Integration Capabilities 64%
Brand Leadership57%
Vertical Expertise of vendors 55%
Price44%
Stability (mature technology) 42%
Brand Loyalty40%
Vendor Recommendations 34%

NEXT: Top SMB IT Purchasing Criteria by Vertical

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Lawrence Walsh Lawrence Walsh is editor of Baseline magazine, overseeing print and online editorial content and the strategic direction of the publication. He is also a regular columnist for Ziff Davis EnterpriseÔÇÖs Channel Insider. Mr. Walsh is well versed in IT technology and issues, and he is an expert in IT security technologies and policies, managed services, business intelligence software and IT reseller channels. An award-winning journalist, Mr. Walsh has served as editor of CMP TechnologyÔÇÖs VARBusiness and GovernmentVAR magazines, and TechTargetÔÇÖs Information Security magazine. He has written hundreds of articles, analyses and commentaries on the development of reseller businesses, the IT marketplace and managed services, as well as information security policy, strategy and technology. Prior to his magazine career, Mr. Walsh was a newspaper editor and reporter, having held editorial positions at the Boston Globe, MetroWest Daily News, Brockton Enterprise and Community Newspaper Company.
 
 
 
 
 
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