65% of survey respondents say they can't live without their iPhone; only 1% say they can't live without Facebook.
It is now capable of storing more than 500,000 Apple-approved apps. Its "latest/greatest" version sold 4 million units in its first weekend on the market. And customers speak of their devotion to this device in almost religious terms. In fact, the press has dubbed it "the Jesus phone." We're talking, of course, about the iPhone, which recently marked its five-year birthday. Apparently, our dependence on this multifaceted gadget is reaching uncharted territory as well, according to a recent survey from Gazelle, a consumer electronics trade-in site. Consumers are more than willing to make all kinds of sacrifices to stay connected to their iPhones. And because the iPhone's capabilities are so diverse, its owners are getting rid of a slew of personal gadgets once considered "must haves." (When was the last time you saw anyone using a camera?) More than 1,000 iPhone users took part in the research.
Dennis McCafferty is a freelance writer for Baseline Magazine.
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