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'Tis the Season to Counterfeit
By Sean Gallagher
2003-12-05
Article Views: 647
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'Tis the Season to Counterfeit - ' What You Should Do ' (
Page 2 of 2 ) to Thwart">
WHAT YOU SHOULD DO To Thwart Counterfeiters
TRACK
Tag your products with invisible inks or electronically readable devices that can verified by investigators or customs agents.
SURF
Monitor suspiciously low prices on products with search engines or specialized business intelligence software.
EDUCATE
Train staff, customs agents and customers to spot a fake and then report it.
CONTROL
Get a grip on your supply chain by using radio frequency identification tags and other tracking technologies to monitor manufacturing processes.
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