Ten Rules of Great Companies

Ten Rules of Great Companies

Ten Rules of Great Companies

Preach consistency of action in goals and performance standards to cultivate focus.
Successful organizations should stress long-term planning and an intense focus on understanding their own businesses and markets, say authors Jim Collins and Morten T. Hansen in the book, Great by Choice: Uncertainty, Chaos, and Luck: Why Some Thrive Despite Them All (HarperBusiness/Available now). While many firms charge ahead with gambles on what consumers will want next, Collins and Morten advise a more measured approach. The authors base their findings on nine years of researching top companies, during which they deployed a 20-member team. They dub the companies in focus as the “10Xers,” meaning they’ve built enterprises that constantly outperform their industry averages. A former Stanford Graduate School of Business instructor, Collins is a Boulder, Colo.-based management expert. Hansen is a management professor at the University of California, Berkley. For more about the book, click here.
Dennis McCafferty is a freelance writer for Baseline Magazine.

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