Energy consumption in the IT industry, already $4.5 billion, is expected to nearly double over the next five years.
You're doing Green IT wrong, people. So suggests research by power-management company 1E. Going green is supposed to save you money while you're saving the planet, and saving money is the reason most businesses are going to consider it in the first place. But as always with technology, success is not just about what you buy, but how you use it -- and it turns out that a lot of people are using their efficient new technology in markedly inefficient old ways. For example, if you leave even the power-sippingest PC on overnight – a common practice for 50% of the American workforce – you are compounding the problem of wasteful energy consumption in the enterprise, not helping to solve it, albeit it at a slightly slower rate of waste than with your previous machine. Understanding just how much power IT consumes provides a sobering perspective, and an impetus to follow some common-sense approaches to sustainable computing. Meanwhile, businesses need to do more to support their own green initiatives, and go beyond talking a good game to playing one.
Ed Cone has worked as a contributing editor at Wired, a staff writer at Forbes, a senior writer for Ziff Davis with Baseline and Interactive Week, and as a freelancer based in Paris and then North Carolina for a wide variety of magazines and papers including the International Herald Tribune, Texas Monthly, and Playboy. He writes an opinion column in his hometown paper, the Greensboro News & Record, and publishes the semi-popular EdCone.com weblog. He lives in North Carolina with his wife, Lisa, two kids, and a dog.
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