5 Challenges to Yahoos Survival - 'Competing with Social Networks'
The Web portal is struggling to maintain relevance in the increasingly competitive online advertising, social networking and multimedia world. It must overcome a handful of steep challenges if it hopes to succeed.
By David F. Carr
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Yahoo 360—its first attempt at a social network—failed. Yahoo is looking to add more social networking capabilities to products such as Yahoo Instant Messenger, the Flickr photo-sharing Web site, Del.icio.us social book marking service, and th