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Home arrow IT Management arrow Page 4 - 5 Challenges to Yahoos Survival
5 Challenges to Yahoos Survival - 'Building a Stronger Ad Network'
( Page 4 of 6 )


Yahoo is bulking up the power of its ad network through acquisitions. In July, it completed the acquisition of Internet ad marketplace Right Media, paying $650 million on top of an earlier 20 percent investment in the company. In September, it followed up

 
 
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Slideshow Index:
  1. 5 Challenges to Yahoos Survival
  2. 'Overcoming the Google Threat'
  3. 'Effective Web Display Advertising'
  4. 'Building a Stronger Ad Network'
  5. 'Competing with Social Networks'
  6. 'Quelling Turnover and Turmoil'