Passionnot money or promotionsis the main fuel that earns victory after victory.
Sun Tzu was the Chuck Norris of deep thinkers. His biography is sketchy, but it’s believed that he was a general in China around 400 B.C. What’s certain is his influence, which stems from The Art of War, a slim book that includes famous quotes such as, "All war is based on deception." Sun Tzu’s observations are applied incessantly to business strategy. What’s left to say? Becky Sheetz-Runkle’s take is that the ancient sage was in touch with his feminine sideor at least that his work is highly relevant to professional women, and in fact speaks to several traits traditionally seen as female strengths. Her book, Sun Tzu for Women: The Art of War for Winning in Business (Adams Media/available now), should offer insights to men as well. (According to one legend, Sun Tzu transformed a harem of hundreds of concubines into soldiers.) Becky Sheetz-Runkle is co-founder and vice president of client services at Q2 Marketing, and holds black-belt ranks in four different schools of martial arts. For more about the book, click here.
Dennis McCafferty is a freelance writer for Baseline Magazine.
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