Watching the Startups: Voicemail to Text (
Page 1 of 4 )
Emerging
voicemail-to-text technologies offer flexibility and conveinence for busy professionals, but is the market headed toward mass consumption? Will
mobile and Internet carriers be a barrier or a benevolent player in this
technology’s ascension?
When the
blinking red light on the cell phone or the interrupted dial tone on
the fixed line indicates new voicemail, most users would rather deal with it
later. Dialing in and wading through messages--searching for the important nuggets--can be a chore, particularly
for road warriors.
But the
longer you wait, the more dreadful the experience becomes. Messages pile up. Any one of then might hold the key to an important contact or a pending deal.
“Anybody
who gets more than five or six voicemails a day understands that voicemail is
ridiculous,” says Jason Weissman, principal and founder of Boston Advisors
Realty, “I couldn't stand listening for three minutes or more per mail. It is
really inefficient for me to check voicemail. I travel a lot and I can’t just
sit and be writing down messages all day.”
As
indispensable as it is, voicemail is becoming a technological relic
in an increasingly text- and search-friendly business environment. If a new rash
of start-ups has their way with the wizened technology, however, voicemail will
join the textual revolution. These companies are pushing out new
voicemail-to-text products that automatically transcribe voicemail and transfer
it to the user’s e-mail or SMS repository.
“Voicemail
today is a bit of an antique, it hasn't changed in 15 years,” said Dr.
Anthony Bladon, chief scientist at the voicemail-to-text vendor CallWave. “You
have to call into a number and listen through maybe five messages when all you
want to hear is number five.”
SimulScribe
and CallWave of Santa Barbara, Calif. are one of three front runners banking on
speech to text technology to revolutionize voicemail, joined in the fray by
U.K.-based SpinVox. All three vendors hope to address voicemail’s growing irrelevancy
in the wake of e-mail, IM and SMS and they believe the market holds great
potential to capture mainstream users.
“There
used to be so many instances in my business life when I would get a voicemail
from someone at ten o’ clock in the morning asking for a quote on a fairly big
deal, but that they needed to have a response quickly and I would listen to
that voicemail at ten o’ clock at night because I was running around. I was in meetings and never had a
chance to listen to voicemail,” said James Siminoff, founder of New York-based
SimulScribe, who started the company with the expectation that he wasn’t alone
in his frustrations.
Weissman
first started using SimulScribe a year and a half ago and six months later
encouraged all thirty of his brokers and agents to use the technology as
well. He is thrilled with how much time the technology has shaved from his
workday so that he can focus on revenue-producing activities.
“I get a
lot of voicemail, some days some days I'll get fifty or more, so this creates
efficiency and saves a lot of time,” said Weissman. “Its one of the paradigm
shifts in how I view technology in my daily routine. It affects me daily.
Really, for voicemail intense industries this is essential.”
Emerging
voicemail-to-text technologies offer flexibility and conveinence for busy professionals, but is the market headed toward mass consumption? Will
mobile and Internet carriers be a barrier or a benevolent player in this
technology’s ascension?
When the
blinking red light on the cell phone or the interrupted dial tone on
the fixed line indicates new voicemail, most users would rather deal with it
later. Dialing in and wading through messages--searching for the important nuggets--can be a chore, particularly
for road warriors.
But the
longer you wait, the more dreadful the experience becomes. Messages pile up. Any one of then might hold the key to an important contact or a pending deal.
“Anybody
who gets more than five or six voicemails a day understands that voicemail is
ridiculous,” says Jason Weissman, principal and founder of Boston Advisors
Realty, “I couldn't stand listening for three minutes or more per mail. It is
really inefficient for me to check voicemail. I travel a lot and I can’t just
sit and be writing down messages all day.”
As
indispensable as it is, voicemail is becoming a technological relic
in an increasingly text- and search-friendly business environment. If a new rash
of start-ups has their way with the wizened technology, however, voicemail will
join the textual revolution. These companies are pushing out new
voicemail-to-text products that automatically transcribe voicemail and transfer
it to the user’s e-mail or SMS repository.
“Voicemail
today is a bit of an antique, it hasn't changed in 15 years,” said Dr.
Anthony Bladon, chief scientist at the voicemail-to-text vendor CallWave. “You
have to call into a number and listen through maybe five messages when all you
want to hear is number five.”
SimulScribe
and CallWave of Santa Barbara, Calif. are one of three front runners banking on
speech to text technology to revolutionize voicemail, joined in the fray by
U.K.-based SpinVox. All three vendors hope to address voicemail’s growing irrelevancy
in the wake of e-mail, IM and SMS and they believe the market holds great
potential to capture mainstream users.
“There
used to be so many instances in my business life when I would get a voicemail
from someone at ten o’ clock in the morning asking for a quote on a fairly big
deal, but that they needed to have a response quickly and I would listen to
that voicemail at ten o’ clock at night because I was running around. I was in meetings and never had a
chance to listen to voicemail,” said James Siminoff, founder of New York-based
SimulScribe, who started the company with the expectation that he wasn’t alone
in his frustrations.
Weissman
first started using SimulScribe a year and a half ago and six months later
encouraged all thirty of his brokers and agents to use the technology as
well. He is thrilled with how much time the technology has shaved from his
workday so that he can focus on revenue-producing activities.
“I get a
lot of voicemail, some days some days I'll get fifty or more, so this creates
efficiency and saves a lot of time,” said Weissman. “Its one of the paradigm
shifts in how I view technology in my daily routine. It affects me daily.
Really, for voicemail intense industries this is essential.”