You may have 1,000 connections on LinkedIn. But it's more important to build meaningful associations.
We know that networking plays a critical role in our future success. But how often do we invest hours at live events or social sites such as LinkedIn, and end up with little to show for it? How can we make our professional networking pay off? The book "Wicked Success Is Inside Every Woman" (Wiley/available now), takes a look at what kind of networking activities pay off – and what kinds don't. While the book is geared toward female professionals, both men and women can benefit from its advice and learn how to get the most out of their networking efforts. "I see many people investing a lot of time and energy into meeting new people and making those people like them," says author Vickie Milazzo. "The problem is, they're making connections with the wrong people, or they're approaching the right people the wrong way – or both. You need to know what type of people can help you, and where you can meet these individuals." For more about the book, click here.
Dennis McCafferty is a freelance writer for Baseline Magazine.
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