What You Should Do

By Larry Barrett  |  Posted 2002-11-01 Print this article Print

Wal-Mart is forcing its suppliers to follow its lead. UPS is forcing its rivals to react. How do you protect yourself if you're not the technical leader in your industry?

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What You Should Do if You're Following Someone Else's Lead
  • Use What You've Got
    Find applications in your existing infrastructure that you can put to use with any new technology you're considering.
  • Reuse
    Find ways to reuse or reconfigure applications and technology you have to avoid extensive hiring and retraining.
  • Get Smarter
    Talk to vendors and even to their vendors to see what everyone else is using—and what lessons can be learned from their mistakes.
  • Re-Commit
    Determine just how important this customer is to your long-term business objectives before pursuing the project it is pushing.

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    Senior Writer
    Larry, of San Carlos, Calif., was a senior writer and editor at CNet, writing analysis, breaking news and opinion stories. He was technology reporter at the San Jose Business Journal from 1996-1997. He graduated with a B.A. from San Jose State University where he was also executive editor of the daily student newspaper.

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