McAfee Dives into Data Loss PreventionBy Matt Hines Print
The security software maker adds DLP to the mix in an attempt to cash in on the growing demand and further round out its enterprise risk management strategy.SAN FRANCISCOMcAfee announced its initial foray into the emerging data loss prevention software market here at the RSA Conference Feb. 5, launching a set of tools to manage the flow of sensitive information across corporate networks and endpoint devices.
Built through a combination of internal development and Santa Clara, Calif.-based McAfee's October 2006 acquisition of Onigma, the package promises the ability for organizations to oversee and control data distribution via a wide range of desktop applications and storage technologies, including e-mail and instant messaging systems, removable USB devices, CD-ROMs, and even printed documents.
The security software maker is pitching DLP (data loss prevention) as a critical piece of its overall corporate risk management strategy, which advocates the use of integrated portfolios of technologies over individual point products and stand-alone applications. McAfee is also hungry to benefit from the rapidly expanding market for DLP tools, growth of which is being driven by an avalanche of high-profile data exposure incidents reported by companies such as retailer TJX Companies.
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