dcsimg
 
 

Case Study: Backcountry.com Bets the Shop on Open Source

By Baselinemag  |  Posted 2006-05-08 Email Print this article Print
 
 
 
 
 
 

Backcountry.com is a small player in the outdoor sporting goods market. But thanks in part to an unconventional approach to IT, it's experiencing eye-popping growth, nearly doubling its revenues in 2005.

Backcountry.com is a small player in the outdoor sporting goods market. But thanks in part to an unconventional approach to IT, it's experiencing eye-popping growth, nearly doubling its revenues in 2005. How? By using a variety of open source software, including Linux and MySQL. At Backcountry.com, nearly every system runs on open source, from its supply chain to knowledge management.

It's a compelling strategy, but not without risks. To realize the promise of open source, share source code freely and improve or customize software as needed at a fraction of the cost of proprietary software, Backcountry had to hire a massive IT staff that's responsible for writing all its own code. That's not something every small company can—or should—undertake.

Story Guide:

  • Part 1: Great Wide Open
  • Part 2: Open Source on the Cheap
  • Part 3: How Open Source Aids Innovation
  • Part 4: Using Tech for Fast Growth

    Sidebars

  • Thinking Out Loud: David Jenkins, Backcountry.com CIO
  • Comparing the Costs of Open Source

    Related Articles:

  • Research May 2006: Which Emerging Technologies Make Sense For Your Company?
  • Research: Open Source Turns Strategic
  • Expert Voice: Steven Weber on the Future of Open Source
  • Mega Trend: Linux Joins the Software Establishment
  • Chinese Companies Plan Massive Linux Deployments
  • Calculators: Knowing When to Embrace Open Source



  •  
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    Submit a Comment

    Loading Comments...
    eWeek eWeek

    Have the latest technology news and resources emailed to you everyday.

    By submitting your information, you agree that baselinemag.com may send you Baselinemag offers via email, phone and text message, as well as email offers about other products and services that Baselinemag believes may be of interest to you. Baselinemag will process your information in accordance with the Quinstreet Privacy Policy.

    Click for a full list of Newsletterssubmit