Appliance Makers Face Privacy Concerns - ' What You Should Do '
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if You're Collecting Customer Data">
Be smart
Understand exactly the customer data you're tracking and how you're using it.
Don't assume approval
Just because an action (like mixing Web data with store data) may be legal, doesn't mean customers will find it acceptable.
Announce policies clearly
If you're going to share or rent data, for example, tell customers.
Be inclusive
Link all communications with customers, such as direct e-mail, to your privacy policy.
SOURCE: Meta Group
Business Intelligence 
