Baseline Magazine Presents the Baseline BTM 500 survey for 2009
Baseline BTM500 2009 - Hosted by Hostway

Do You Measure Up?

To build on the success and momentum of the 2008 Baseline/BTM 500, and create an even more granular research output, this year's survey will offer participants the opportunity to complete from one to four of the targeted surveys utilizing an online BTM Assessment Tool. In order to understand what successful companies do differently in terms of their management behaviors, organizations will be evaluated against a set of essential management capabilities for effective business technology convergence according to the BTM FrameworkTM.

These capabilities and respective surveys are grouped in four functional areas: Governance & Organization, Strategy & Planning, Strategic Investment Management, and Strategic Enterprise Architecture. Each represents a specific management competency defined by four critical dimensions ordered by repeatable processes, executed through appropriate organizational structures, and enabled by the right information and technology. Maturity results will be available online immediately following the submission of final responses.

BTM research shows that at Level 1, enterprises typically execute some strategic capabilities in a disaggregated, task-like manner. At Level 2, an organization exhibits limited capabilities, attempts to assemble information for major decisions and consults the technology function on decisions with obvious business-technology implications. Enterprises at Level 3 are "functional" with respect to the capabilities, and those at Level 4 have the capabilities fully implemented. Organizations achieving Level 5 maturity are good enough to know when to change the rules to maintain a strategic advantage over competitors.

To read more about the functional areas, click here:

BTM Framework - Overview of Functional Areas

INTERESTED IN PARTICIPATING IN THIS YEAR'S RESEARCH STUDY?
We are pleased to announce that we have expanded the 2009 survey audience to include U.S. public companies with 2008 revenues exceeding $500 million. If you meet the criteria*, please click here to fill out the required fields and submit your company information for approval and to receive registration instructions.
*Registration requires a valid corporate e-mail address and financial information, which will be verified. Entries with personal e-mail addresses or incorrect revenue statements will be disqualified.

Name
Title
Company name
Corporate e-mail address
Country where business is based
Is it a private or public company?
What were your company's 2008 revenues?