Baseline, published by Ziff Davis Media, is a practical guide to costing and managing the deployment of leading-edge information technology. Through case studies, news stories, company dossiers, and financial tools, we provide technology leaders and business executives with a detailed look at how their peers are implementing information technology. The success—or failure—of each implementation is measured by the company's actual progress against "baseline" expectations of financial returns and technology deliverables.

Baseline's mission is to provide "in the trenches" editorial that gives senior I.T. and corporate management a detailed inside look at how leading companies deploy I.T. solutions. Each issue will provide in-depth analysis—case dissections on deployments, detailing the business strategies and goals of specific technology implementations. This analysis will include: whether the deployment met its baseline, what ROI metrics were used, specific technology solutions and alternatives, tradeoffs and the players involved (i.e. suppliers, consultants, internal I.T. and corporate management).

Mailing address:
Baseline
28 East 28th Street
New York, NY 10016

Phone: (212) 503-5423
Faxes: (212) 503-5454

For editorial questions, please e-mail baseline@ziffdavisenterprise.com.

To contact a specific editor, refer to our contact page.

For advertising information, please see our media kit.