Business Is Slow to Invest in Big Data Tools
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Tech-Enabled
76% of survey respondents say their organization believes that investing in IT is a strategic way to achieve goals. -
Pieces in Place
66% say their organizations have the correct level of skills and knowledge in place to achieve business priorities. -
Sprinting Ahead
Three-quarters say that it will be a challenge to ensure that their organization keeps pace with the rate of IT innovation over the next three years. -
Global Gap
68% say IT is currently equipped to handle the most essential business priorities and that the biggest barrier to success is cultural. -
Numbers Game
79% agree that making better use of big data will lead to better decision making, but 29% have no current plans to implement this technology. -
Useful Tool
36% say they've already achieved a competitive advantage due to big data analytics solutions. -
Protective Measure
56% say that big data tech will prove vital in identifying and protecting against cyber-attacks. -
Biggest Inhibitors to Adoption
No proven ROI: 35%, Questions about business relevancy: 23%, Business culture: 22%
While the vast majority of global companies understand the significance of big data, comparatively few are actually investing in the analytics tools necessary to maximize its value, according to a recent survey from EMC. Findings demonstrate that organizational leaders now understand that IT should support strategic goals, rather than just operational ones. And it's clear that transforming big data into actionable information remains a priority. But several factors, including the lack of proven ROI, are holding businesses back from adopting analytics tools to better position for this transformation. "We weren't surprised to see that … businesses view IT as key to meeting their goals in the next two years," says Helene Barnekow, senior vice president of worldwide field and partner marketing for EMC. "After all, IT can help businesses find efficiencies in a challenging economic climate, while providing a platform for innovation for products and customers. It was surprising, however, to see [that so many] businesses are not considering big data solutions. We expect this to change in the near term as individuals and companies hear more about transformative benefits that are achievable with big data analytics technology." More than 10,700 global business and IT management executives, technical architects, data scientists and storage/infrastructure managers took part in the research.